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University Seal

The �������ֳ� seal bears the words “�������ֳ� - Founded 1864” around the edge, with an image of Mount Blue Sky and other stylized designs in the center.

Usage of the seal is reserved for formal University communications and cannot be combined with other identity elements. Contact brand@du.edu for approval of application and usage.

Interlocking �������ֳ�

The interlocking �������ֳ� is strong and familiar, indicating our commitment to intellectual and personal growth since 1864. The forms are modernized and tightly locked, illustrating our gaze toward the future and strong community.

This is the primary identifier of the University and should be included with the �������ֳ� logotype.

Logotype

The �������ֳ� logotype is crafted to present a confident and welcoming tone.

ABC Arizona Flare is used for the �������ֳ� wordmark. The letters of our wordmark have been set with specific spacing and weighting, which cannot be recreated by simply typing it out. Therefore, when the wordmark appears as part of the logo—either as a lockup or relationship—always use the official artwork.

Sub-Brands

Secondary lockups for schools, business units and centers can be found below. In certain instances, sub-brands have the opportunity to identify with a stand-alone logotype. However, a �������ֳ� mark must always accompany this mark elsewhere on the communication.

Primary Logo Lockups

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Stacked-Horizontal

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Vertical

Secondary Logo Lockups

School and Unit Full

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School and Unit

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Center and Institute

Primary Logo Lockups

Vertical Lockup

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Horizontal-Stacked Lockup

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Unit Logo Lockups

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Unit Full Lockup

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Center/Institute Lockup

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